Problems Of Having Meta Description Tag On Your Blog
My blog’s meta description was harming me more than it was helping my readers to understand the relevance of my content. Very recently, I removed the meta description tag from my blog, and I am very happy about it.
Many bloggers recommend adding a Meta description Tag for your blog. This helps the Search Engine to determine the contents of your website and blah blah. Well, to tell you my experience, Google and other search engines have become very smart.
Search engines nowadays take things 1 post at a time. What that means is that they do not rely mostly on the meta description of your blog to determine its relevance. They depend on the freshness, quality, and timing of the content.
Why Meta Descriptions Matter (and Don’t)
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A meta description is the snippet of text that often appears under your blog link in search results.
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It’s meant to summarize your content and encourage clicks.
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But if you use the same blog-wide description for all your posts, search engines may pull irrelevant text — and that’s where problems start.
I faced many problems with meta descriptions, which really hurt me in getting good traffic. I have mentioned a few of my issues with the meta description.
1. Social Media Share:
Well, while I used to do Facebook and Google+ share for every post, the share button used to simply show the meta description of the blog below the post. The problem was that I wanted the initial post’s content in the share.
2. SEO:
I noticed many popular articles from my blog were showing the blog description below the post listing in Search Results. This made my articles look irrelevant. Ideally, the article should be complemented by that respective article’s content and not the Blog description.
3. Traffic:
I have observed that my web traffic was reducing each day, and one of the reasons could be that he meta description showed up in most search results.
Results I Saw After Removing Meta Descriptions
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A steady increase in search impressions.
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Better alignment between search snippets and user queries.
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More clicks because Google displayed text that actually matched the searcher’s intent.
Well, it’s not very difficult. Google is a very smart search engine. All you have to do is give hints that a particular section on your home page is a description of your blog by having a title such as ” About or Description. The description should begin with words like “This blog is a” or “ABC is a technology blog,” etc, indicating that you are describing the contents of your blog.
It wasn’t an overnight miracle, but after 2–3 weeks, the improvements were clear.
I have seen a 10 to15% rise in Google traffic. Please don’t expect a sudden rise. It takes a couple of weeks, but the results keep getting better.
FAQs
Q1: Do meta descriptions affect SEO rankings?
Not directly. Meta descriptions don’t boost rankings, but they affect click-through rates (CTR), which can indirectly impact SEO.
Q2: Should I completely remove meta descriptions from my blog?
Remove global/static meta descriptions, but keep or write unique descriptions for each post if possible.
Q3: What happens if I don’t add any meta description?
Google will automatically generate one by pulling text from your page that matches the user’s query.
Q4: How long should a meta description be?
Ideally between 150–160 characters. Longer ones may get cut off in search results.
Q5: Do social media platforms use meta descriptions?
Yes, but they often prefer Open Graph tags (og: title, og: description). Use these for more control.